7 considerations for investors in the 21ST century

1 September 2011

Change is upon us. Investors must either embrace change or risk missing out on some of the biggest investment themes in a generation. This article discusses how investors can position themselves. 

Making predictions is inherently fraught. It is virtual guesswork to say what level the Dow Jones Industrial Average will be in five years’ time. However, when it comes to the big, secular themes that are influencing economies and financial markets, there is more scope to be forthright. 

Most of the themes that appear set to be prominent in the 21st century – the rise of the east, growing consumption and urbanisation in emerging markets, the changing demographics and ageing of the world population, the challenge of feeding and powering the world, technological and climate change, the rise of Africa – are visible and investible, or will be soon enough. 

Attaching relative weights to a group of highly interconnected themes is tricky. Intuitively, the epochal power-shift from west to east and the emergence of China and India must surely be given most weight. 

Beyond this, it becomes more difficult to attach weightings. Is finding a solution to our energy needs more important than alleviating pressure over food and water? In truth, they are related, not least because bio-fuels are reducing the amount of arable land for food. 


Here then are seven key things long term investors might want to consider if they want to tap into the rewards on offer from the 21st century investment themes: 

1. Invest more in emerging markets 

Investors need to ensure they have enough exposure to emerging markets but many remain under-invested for two reasons. First, allocations do not reflect the significant and growing share of global GDP attributable to these economies. The other is that investors tend to be over-exposed to their home markets. 

2. Take a long term view

Investors must step back from the occasional hyperbole that crops up about emerging market bubbles and remember that the long term outlook is compelling. Remember that industrialising economies such as China can sustain much faster annual growth rates as they are emerging from a low base. 

3. Include frontier markets such as Africa 

Incredible as the growth of China is, don’t just bet on one emerging country. An allocation to emerging markets should include a range of economies at various stages of development. If you have China covered, then consider frontier markets in sub-Saharan Africa, for example, which have vast mineral wealth and huge consumption potential. Or Indonesia, Nigeria, Mexico, and Turkey—countries with large populations and fast growing economies. 

4. Invest in real assets

Some economists argue that we are entering an inflationary age. Moderate inflation is not bad for equity markets. But, some doom mongers are predicting a worse outcome due to the alleged inflationary effects of central bank asset buying programs combined with higher commodity prices. 

It seems sensible for investors to include inflation protection, such as inflation linked bonds, in their portfolios. Emerging economies are in the midst of an urbanising age; one that requires infrastructure build and raw materials. 

An optimal strategy, may be to remain in equities but tilt the bias of investments towards real assets whose prices rise with inflation. By investing in companies that have pricing power such as miners of industrial and precious metals, investors can participate in corporate growth and generally beat inflation. 

5. Remember to add food and water 

Fertiliser and agricultural companies stand to benefit from growing demand for food and changing diets in developing countries. Similarly, companies that build desalination and water management infrastructure and that can provide access to clean water should have full order books as demand for water intensifies across the world. 

6. Consider consumption
As emerging economies grow and become wealthier, the global middle class will expand rapidly and consumption will soar, particularly in the discretionary segment where branding is key. Beneficiaries will be based in western and emerging markets. 

7. Do not ignore pharmaceuticals 

Pharmaceuticals have been overlooked even though their industry outlook appears bright. A massive expansion in middle class consumer populations in emerging markets, combined with people living longer, particularly in developed economies, paints a rosy picture for global healthcare spending. There is scope for the best generic and branded names to benefit. 

Important information 

Investments in small and emerging markets can be more volatile than in more developed markets. Investments in overseas markets can be affected by currency exchange and this may affect the value of your investment. 

Always speak with your Boyce Financial Services advisor when making investment decisions. 

Source: Fidelity Australia, June 2011 

This article is brought to you by Boyce Financial Services (BFS), the financial advisory division of Boyce Chartered Accountants. 

Boyce Financial Services Pty Limited is an Authorised Representative of Lonsdale Financial Group Limited ABN 76 006 637 225 AFS Licence No. 246934. 

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